Privacy Policy
Your privacy is important to us. This privacy policy explains what data we collect, how we use it, and how we protect it when you visit our website or use our services.
The data controller is: Special Ophthalmology Hospital "Milmedic", Zvecanska 4, 11000 Belgrade, Serbia. Email: info@milmedic.com. Phone: +381 60 369 0900.
1. Data We Collect
Data you provide to us: when you contact us or book an appointment through the contact form on our website, we may collect your full name, phone number, email address, and the content of your message or reason for booking.
Technical data: we automatically collect certain technical data when you visit our website, including IP address, browser type and version, pages visited and time spent, device used to access the website, and referring page.
2. How We Use Your Data
We use the collected data exclusively for appointment booking and communication, website improvement, and fulfilling legal obligations under regulations governing healthcare institutions in the Republic of Serbia. We do not use your data for direct marketing without your prior consent.
3. Legal Basis for Processing
We process your data on the basis of your consent, legitimate interest for analytical purposes and website improvement, and legal obligation when processing is required by applicable law.
4. Cookies
Our website uses cookies to help us understand how you use the website. We use necessary cookies, analytical cookies (Google Analytics GA4 and PostHog), and marketing cookies (Facebook Pixel). You can control cookies through browser settings, but disabling certain cookies may affect website functionality.
5. Sharing Data with Third Parties
We do not sell or transfer your data to third parties for commercial purposes. We may share data with technical service providers who process data on our behalf and solely according to our instructions, and when required by law or a competent authority.
6. Your Rights
In accordance with the Law on Personal Data Protection of the Republic of Serbia and the GDPR, you have the right of access, rectification, erasure, restriction of processing, objection, data portability, and withdrawal of consent. To exercise these rights, contact us at info@milmedic.com. You may also file a complaint with the Commissioner for Information of Public Importance and Personal Data Protection of the Republic of Serbia.
7. Data Retention
We retain data only as long as necessary for the purpose for which it was collected, or as required by law. Data submitted through the contact form is retained for up to 5 years from the last communication, after which it is deleted.
8. Data Security
We apply appropriate technical and organizational security measures to protect your data from unauthorized access, loss, or misuse. The website uses HTTPS encryption.
9. Changes to This Privacy Policy
We may update this privacy policy from time to time. You will be notified of significant changes via a notice on the website. The latest update date is always shown at the top of this page.
10. Contact
For any questions regarding the protection of your personal data, please contact us: Special Ophthalmology Hospital "Milmedic", Zvecanska 4, 11000 Belgrade, Serbia. Email: info@milmedic.com. Phone: +381 60 369 0900.